It was such a rich exhibition I have to post about this. The exhibition on postmodernism at V&A was large in content, sectioning its involvement in different practices; fashion, product, graphic, music, performance and costume, films, personal journals, architecture, photography etc. The exhibition plots its influence on designers and artists very clearly, and the presentation was striking! Whoever the curator was to organise this, is genius. The theme titles were neon-signed, the pieces were installed in a very appropriate way, obedient to the theme postmodernism. As V&A puts it, postmodernism is "an unstable mix of the theatrical and theoretical. " It exaggerates, kicking a drastic departure from modernism which was based on clarity and simplicity. From about 1975 to 1990, postmodernism brought freedom to art and design and was led to New Wave met with technology. Grpahic design in this period is playful, experimental and decorative, with use of collage technique, vivid colours and geometry shapes. Wolfgang Weingart was the first graphic designer to adapt this movement into the field of graphic design, whose stair-stepping visual motif has become the trademark of postmodern graphic design. I personally love punkyness in postmodern designs, which I believe should not be vanished. As I blogged earlier, pure geometry is the simplest and the most impactful element that is used in design.
No comments:
Post a Comment